About PolicyPal :
PolicyPal is a licensed digital financial advisory firm, Asia’s leading life insurance platform providing personalised financial review and action plan to help you reach financial freedom.
Lead development and execution of content and technical SEO strategies
Manage content optimization and on-page best practice
Monitor, analyse and report on traffic performance, keyword performance and SEO activities
Identify opportunities in SEO efficiency and growth to increase revenue, traffic, and users
Demonstrate ongoing search synergy with paid channels to drive efficiencies at scale, whilst managing organic performance marketing budgets
Work closely with the brand marketing team to optimize outbound digital brand communications, to benefit search engine rankings
Minimum 3 years of experience in SEO and social campaign management
Strong knowledge of search marketing and SEO tools
Proven track record in delivering successful off-page SEO campaigns
Get hands dirty - changing processes requires being on the ground with relevant stakeholders
Leveraging on data to make decisions and have excellent communication skills to lead change at all levels within the organisation
Able to multitask and handle multiple projects simultaneously under strict deadlines
A true passion for what PolicyPal is building - we are after all revolutionising the industry!