Associate Analyst Campaign Analyst CBG Business Analytics Consumer Banking Group
DBS Bank Ltd
Singapore, Singapore, in
5d ago
source : Ecadoo

Associate Analyst Campaign Analyst CBG Business Analytics Consumer Banking Group WD07772 Business Function As the leading bank in Asia DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions As a market leader in the consumer banking business DBS has a full spectrum of products and services including deposits investments insurance mortgages credit cards and personal loans to help our customers realise their dreams and aspirations at every life stage Our financial solutions are not only the best in the business they were made just right for you Key Accountabilities Ensure accurate and timely execution of contextual marketing campaigns as well as joyful banking communications to DBS customer base Drive the initiatives to improve the efficiency of campaign execution Responsibilities Manage the volume and complexity of campaign execution to various customer segments across different channels be it batch or event triggered Involved in exploratory data analysis confirmatory data analysis and or qualitative analysis Track the timeliness and accuracy of the campaign execution Trouble shoot and investigate customer issues related to campaign deliveries Requirements Minimum 2 years of relevant experience Previous experience with marketing solutions and campaign execution Ability to analyze large quantities of data generated from multiple sources while ensuring data integrity Past experience in Financial industry is a plus Strong analytical skills highly numerate and proactive Good interpersonal and communication skill Proficient in campaign management tools such as UNICA campaign Proficient in SAS Programming Enterprise Guide and SQL Proficient in BI tools

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