Marketing Executive
Tigernix Pte Ltd
Singapore, Singapore
4d ago

Job Description :

Marketing executives contribute to and develop integrated marketing campaigns. Tasks typically involve :

  • liaising and networking with a range of stakeholders, e.g. customers, colleagues, suppliers and partner organisations;
  • communicating with target audiences and managing customer relationships;
  • sourcing advertising opportunities and placing adverts in the press (local, regional, national and specialist publications) or on the radio (depending on the organisation and the campaign);
  • managing the production of marketing materials, including leaflets, posters, flyers, newsletters and e-newsletters and DVDs;
  • writing and proofreading copy;
  • liaising with designers and printers;
  • organising photo shoots;
  • arranging for the effective distribution of marketing materials;
  • maintaining and updating customer databases;
  • organising and attending events such as conferences, seminars, receptions and exhibitions;
  • sourcing and securing sponsorship;
  • conducting market research such as customer questionnaires and focus groups;
  • contributing to and developing marketing plans and strategies;
  • managing budgets;
  • evaluating marketing campaigns;
  • monitoring competitor activity;
  • supporting the marketing manager and other colleagues.
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