Senior Associate Associate Customer Management
DBS Bank Ltd
Singapore, Singapore, in
5d ago
source : Ecadoo

Senior Associate Associate Customer Management Segment Marketing Consumer Banking Group WD05199 Business Function As the leading bank in Asia DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions As a market leader in the consumer banking business DBS has a full spectrum of products and services including deposits investments insurance mortgages credit cards and personal loans to help our customers realise their dreams and aspirations at every life stage Our financial solutions are not only the best in the business they were made just right for you Responsibilities Through DBS POSB Bank and Earn Programmes drive main bank objectives across customer segments via acquisition retention and usage strategies You should Be proficient in using data to inform and review strategies and activities Be a self starter in regular tracking reviewing initiatives effectiveness and demonstrate creativity and agility to pivot experiment to drive desired outcomes Proactively engage with internal and external stakeholders to drive business outcomes Be knowledgeable in use of multi platforms and hyper personalisation to engage and market contextually Requirements Bachelor Degree with a minimum 3 years of experience in segment management and product management Be passionate about delivering customer value through deep understanding of customer job to be done and with use of data Good eye for marketing will be advantageous Demonstrated ability to create strategic plans and lay out a strategic course of action to drive future business growth Demonstrated ability to translate data and customer needs into marketable programme features Experience building strong and effective relationships with key partners within and outside the organization Ability to communicate effectively to internal teams key partners and executive management

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