Service Marketing Specialist
Thermo Fisher Scientific
18d ago

Key Responsibilities :

  • Deliver on commercial marketing goals through development of integrated strategic campaigns, that are sound from an execution perspective, across traditional and digital marketing channels
  • Build effective partnerships with country and global marketing stakeholders including Digital Marketing, Marketing Analytics & Insights and Marketing Services
  • Responsible for management of campaign plans and tactics from submission of work orders, through reviews and routing to completion
  • Facilitate activities associated with executing share of wallet growth initiatives and implementation of new business development strategies including collaboration with Finance, IT and other functions in the business
  • Responsible for documentation of initiatives and campaigns, including calendars / trackers, overviews, proof of performance and tactical metrics reporting
  • Assess campaign results and performance, identifying opportunities for improvement
  • Prepare and deliver campaign and initiative plans and results for key meetings including, but not limited to MBRs / QBRs, Commercial calls, regional meetings, category / segment / supplier meetings, etc.
  • Understand brand standards and ensure consistent look and feel across campaigns and channels
  • Minimum Requirements / Qualifications :

  • Bachelor’s degree in science, marketing, communications, business or related area
  • 3-5 years Marketing experience focused on developing customer communications, campaigns, and promotions; or a combination of 3-
  • 5 years Marketing experience and with strong project management skills (or an equivalent combination of education and experience)

  • Ability to function in a complex, matrix business environment
  • Strong organizational skills with the ability to work on multiple projects at the same time
  • Strong communication, analytical and critical thinking skills
  • Self-directed and highly effective at driving deliverables to completion
  • Experience and / or understanding of scientific or laboratory products (consumables, equipment, etc.) preferred
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